Product Inspirations – Travel Mug (SM-YAE48)-January 2018

We’re excited to showcase our Travel Mug (SM-YAE48) as our first Product Inspiration of 2018!

This mug is a stylish and convenient way to take your favorite tea, coffee or other beverage with you whenever you’re commuting or on the go. We’ve designed it with travel-friendly features, like a generous 16-ounce capacity, a design that rests more securely in car cup holders and can fit beneath most single cup brewers, and superior vacuum insulation to keep drinks hot or cold for hours.

The exterior comes in four great colors—Lime Green, Cherry Red, Dark Cocoa and Stainless—while the interior features Zojirushi’s SlickSteel® electro-polished stainless steel, which uses an electrically charged polishing process to treat and finish the interior, without adding any nonstick coating. The result is a corrosion resistant surface that repels odors, foreign substances and stains. The wide mouth opening makes it easy to pour liquids into the mug and clean the inside, and the interior fill line markings help to prevent overfilling, which could cause leakage. Plus, all parts that come into contact with your beverage are BPA-free.

The Travel Mug also has an ingeniously crafted lid, with a safety lock that makes it leak-proof, a sipping area that comfortably fits the contours of your face, and an air vent design on the opening which allows for beverages to flow out smoothly. Best of all, the lid gaskets are removeable for easy cleaning!

Our customers love that the same trick that can be used with our insulated food jars can be used with this mug—pre-cool the interior with icy cold water before filling with a cold beverage, or pre-heat with boiling hot water before filling with a hot beverage and the temperature is kept even longer!

We’re so inspired by this travel mug and how our customers use it that we love to come up with great drinks for you. With cold winter weather upon us, we often like a warm drink, and our Cold Buster Smoothie is the best! And if you prefer something with a bit more kick to it, try out our Shake It and Take It Matcha. And of course, for those who love coffee drinks, try out our Oh So Soy Latte!

No matter what you drink, the Travel Mug (SM-YAE48) is ideal for enjoying your favorite drink when you’re on the go. And you know that the SM-YAE48 is our very own Jesse’s favorite! We hope you love it and our recipes as much as we do, and don’t forget to tell us how you use it!

Zojirushi’s Travel Mug (SM-YAE48)

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We’re all searching for a way to be stylish, save money and still enjoy our favorite foods and drinks… and one of the best ways to do that is to make your favorite coffee or tea at home and take it with you when you’re on the go. We love our Travel Mug (SM-YAE48) for just these reasons: convenience, savings and style.

This mug is a new addition to our other taller, thinner models. It rests much more securely in car cup holders, and fits better under a pod brewer. The same wonderful features you find in Zojirushi vacuum-insulated bottles can be found in this travel mug: an easy to clean electro-polished SlickSteel® interior, wide mouth opening, and superior heat/cold retention. The Travel Mug also has a solid locking mechanism that makes it leak-proof when used according to the instruction manual, and the lid is a snap to clean, thanks to its larger surface area and removable gaskets. The flip-open top is designed to be comfortable while drinking, fitting the contours of your face. Best of all, the mug has a unique vent that allows liquid to pour out smoothly, which is great if you’re on the move and don’t want a huge mouthful of liquid splashing down your chin!

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Since launching our Travel Mug last July, we’ve gotten great feedback on Amazon.com from our owners. One of our favorite 5-star reviews is from Tygr, who posted this review on March 3, 2016:

How did they improve on near perfection? They did with this new mug model!

I love it. I had one of the previous models that I loved but this one is even better. Since they’ve widened the bottle the overall height was reduced so it not only fits perfectly in my cup holder but it also fits perfectly into my coffee maker so I can now have it brew directly into the mug — something I couldn’t do with previous versions! I love the chocolate color and the fact that the lid locks in place when open so it won’t fall forward when drinking out of it. Same unbelievable super long time for keeping things hot or cold. Who would have thought that they could improve on such an awesome product? — But they DID!”

The Travel Mug (SM-YAE48) comes in four beautiful colors: Lime Green, Cherry Red, Dark Cocoa and Stainless. Check out our product video and our website. We know you’ll love it as much as we do, and as always, be sure to share your comments with us! And don’t forget to pin a photo of your travel mug with #ZoGo!