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Product Inspirations – Stainless Mug (SM-TA36/48/60)

Posted on

February 11, 2019

by

Zojirushi America Corporation

It’s all about customization with our new Stainless Mug (SM-TA36/48/60), the latest in our lineup of vacuum insulated stainless steel mugs and bottles.

We created this mug to be stylish and lightweight, weighing in at 7 ounces for the 12 oz. capacity, 8 ounces for the 16 oz. capacity and 9 ounces for the 20 oz. capacity. The mugs come in Black, White, Pink, Honey Gold, and Stainless, with gorgeous finishing and luster.

The mug comes in an ergonomic, slender shape with an easy-to-clean, double layer nonstick coated interior that enhances the mug’s durability and provides greater protection of the stainless steel against salt-containing beverages like sports drinks. It also features a 1 5/8 inch wide opening that makes it easy to fill and clean, and the rounded lip, made using a special manufacturing process, makes it comfortable to drink directly from the mug.

But the fun is in the lids!

Out of the box, the mug comes with a flip-open lid, and can be supplemented with a low-profile, screw-off lid (SM-S10N), sold separately, depending on your sipping preferences. The screw-off lid covers the rounded lip…simply remove it when you feel like drinking directly from the mug. When you don’t want the screw-off lid, use the flip-open one. You can even mix and match to create your favorite color combination!

The flip-open lid which comes standard with the mug uses a two-step release process. This process helps prevent excess condensation on the stopper from being flung off when the lid opens, and an air vent in the spout allows beverages to flow out smoothly, without gushing or overflowing. It’s great for using when you’re in a car or want to control the flow of liquid from the mug.

The flip-open lid also features an oblong-shaped safety lock, which prevents the lid from accidentally opening. It’s easy to know when the lock is engaged…just listen for the click. The lock makes it safe to carry in a purse, backpack or bag…no worries about the lid opening on its own and spilling your drink!

Both flip-open and screw-off lids are BPA free, cover the sipping area to maintain cleanliness, and can be easily disassembled for convenience and thorough cleaning.

As with other Zojirushi bottles and mugs, this mug is constructed with durable and high-quality 18/8 stainless steel, and uses Zojirushi’s superior vacuum insulation technology. By removing the air between the outer and inner layers of the stainless steel, heat is blocked from transferring through it, greatly minimizing the temperature change of your beverage. Your drink stays hot or cold for hours.

The Stainless Mug (SM-TA36/48/60) is so versatile that you can carry everything from water to Iced Black Tea to a lovely and warm Spiced Rooibos Tea. No matter what you drink from this bottle, it’s sure to be a great addition to your own lineup at home!

The Stainless Mug (SM-TA36/48/60) is so versatile that you can carry everything from water to Iced Black Tea to a lovely and warm Spiced Rooibos Tea. No matter what you drink from this bottle, it’s sure to be a great addition to your own lineup at home!

Find out more about this mug on our website and definitely check out our beautiful product video!


Posted

February 11, 2019

in

Product Inspirations

by

Zojirushi America Corporation

Tags:

colddrinks, customizablebottles, hotdrinks, nonstickbottle, smartdesign, stainlesssteel, stylishbottles, vacuuminsulation, Zojirushi

Zojirushi America Corporation

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Comments

2 responses to “Product Inspirations – Stainless Mug (SM-TA36/48/60)”

  1. Mike Avatar
    Mike
    July 14, 2021

    (I asked under another blog post, but feel this is a better place for the question)
    What are the differences between the SM-S series (such as SM-SG48E, SM-SE48) and the SM-T series (such as SM-TA48)?

    Reply
    1. Zojirushi America Corporation Avatar
      Zojirushi America Corporation
      July 16, 2021

      They all perform the same as far as heat retention goes. The main difference is in the colors, sizes, and shape of the bottle. The SM-TA model has the optional screw-on lid if you would like to have both types of lids and interchange them. Please let us know if you have any other questions!

      Reply

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